The 20th National Congress of the Communist Party of China proposes to accelerate the construction of a strong country. As a new business and new model, cross -border e -commerce has become the new kinetic energy of my country's foreign trade development, new channels for transformation and upgrading, and new starting point for high -quality development. In 2015, my country established the first cross -border e -commerce comprehensive test area. In recent years, my country's cross -border e -commerce comprehensive test area model has become more mature, and the cross -border e -commerce comprehensive test area has expanded to 165, which has played an important role in the development of cross -border e -commerce.
Not long ago, the State Council approved the establishment of a cross -border e -commerce comprehensive test area in 33 cities and regions including Langfang. This is the seventh batch of cross -border e -commerce comprehensive test areas established by my country. At this point, the number of cross -border e -commerce comprehensive trial zones in my country has expanded to 165. A new group of cross -border e -commerce comprehensive test areas, vigorously develop new and new models such as cross -border e -commerce, which will help stimulate the vitality of foreign trade entities, improve the efficiency of foreign trade operations, stabilize the supply chain of the foreign trade industry chain, and realize the integration of industrial digitalization and trade digitalization. Essence
The brand goes out to the sea, press the development of the fast -moving key
Entering the Samsung down Building, located in Yuhang District, Hangzhou City, Zhejiang Province, Zhu Zhiliang, chairman of Zhejiang Samsung down Co., Ltd. is browsing the background of the website to understand important data such as user consumption preferences, transaction volume, and commodity page stay.
"The previous order was" waiting for "to do OEM. Now through cross -border e -commerce, our independent brand products can be directly sold to consumers. The feedback data can help us understand the pain points of the user as soon as possible." Zhu Zhiliang, who has been engaged in foreign trade business for more than 30 years.
By creating independent stations overseas, Samsung down can master a large number of front -end sales data such as style and style, so as to quickly anchor the research and development direction and adjust product production.
Samsung down from an independent station abroad. Since its launch in May 2022, the sales of bedding have exceeded $ 5 million, with a repurchase rate of about 20%. "It is not easy to reach such a high repurchase rate, which just illustrates the recognition of overseas consumers to the brand." Zhu Zhiliang was very satisfied to watch his own product supply and marketing.
"Traditional foreign trade is waiting for others to give orders, and companies have no pricing power. Cross -border e -commerce has given some of our companies the opportunity to go to sea." Wu Changhong, director of the Cross -border E -commerce Examination Office of the Hangzhou Commerce Bureau The essence of territorial e -commerce is "Internet+cross -border trade+Made in China". The company's products are excellent, the test area will ensure various services, and more and more Chinese brands will go abroad.
The Hangzhou Cross -border E -commerce Comprehensive Pilot Zone, established in 2015, is China's first e -commerce comprehensive experimental area. Since its establishment, the total scale and development level of Hangzhou e -commerce industry have always been in the leading echelon in the country. A total of 100,000 cross -border e -commerce sellers, 4,371 overseas registered trademarks, and the import and export volume of cross -border e -commerce exceeded 100 billion yuan.
"In the next stage, we will choose to support the strong and cultivate the waist companies to the major sellers." Wu Changhong said that Hangzhou will increase policy support in the aspects of brand main body cultivation, independent station construction, financial support, and overseas brand base construction. Help Hangzhou cross -border e -commerce entering a new stage of high -quality development.